Creating social media content strategy punët

responsible I am a lead frontend software engineer and for creating a mobile , web and desktop using different languages and technologies if u r interested just send me a message thank you and good luck applications

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...with you. Hello, I have my own little business creating and building brands for clients. I have been offering a 360 service including branding, graphics, websites, social media and top level conceptualisation of companies, services and products as a whole and seems to be going well but I am only one person and starting feel swamped. I am starting to think about trying to turn my business into an agency of sorts and am looking to extend my team and improve the quality of my service / output.l which in term would also allow me to start to take on a more overarching creative role and take on more clients. I’m not sure this is even the right place for this post but I’m basically trying to find someone who can in effect join my team creating we...

...la pagina "azienda" in cui ci saranno testi e foto che spiegano la storia dell'azienda; - realizzare la pagina "prodotti" e/o "servizi" in cui ci saranno testi e foto che spiegano i prodotti e i servizi dell'azienda; - realizzare la pagina "gallery" con tutte le migliori foto; - realizzare la pagina "contatti" con form di contatto e mappa Google; - eventualmente inserire collegamenti alle pagine social; - eventualmente sistemare le foto (con photoshop o altro software) per adattarle al tema e al posizionamento; - usare quanto più possibile i colori dell'azienda per i vari testi, menù, grafiche, ecc. Si prevede un lavoro che oscilla tra le 10 e le 20 ore. Budget massimo 100 euro. Make a showcase site...

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I need expert social media manager for my accounts on Facebook and Instagram. My target audience is parents between the age of 30-55 Key Responsibilities: - Creative Content Creation: I need engaging and relevant content that resonates with parents. This includes both visual and text-based content. - Increase in Reach & Followers: I want to see a steady organic growth in my followers and reach through the content. Your strategies should attract more parents to my accounts. The ideal candidate should: - Have a solid understanding of the parent demographic. - Be a creative content creator. - Have experience in growing social media accounts organically. - Proven track record in successful social media managem...

I'm seeking a talented designer who can create a pouch for my small hardware products, specifically screws and nuts. The pouch should not only serve the functional need of holding the product but should also tell the story of our brand. Requirements include: - Incorporating brand identity, mission, etc. into design - Creating a design suitable for small items (screws, nuts) - Maximizing the pouch's storytelling potential without compromising usability Ideal candidates would have prior experience in packaging design, particularly for small hardware or similar products, and a clear understanding of how to communicate brand values visually. Familiarity with different materials and their costs is also helpful, as the design should be economically feasible. Understanding th...

...collaborate on creating engaging, inspirational video content for my YouTube channel. The main focus of the scripts will be on the motivational genre, with topics covering Success and goal setting, Overcoming obstacles, Personal development, and business case studies. Key deliverables and requirements include: - Creating 5-10 minutes long scripts for each video - Ensuring the content is engaging, inspirational, and aligned with the motivational theme - Researching and incorporating insights related to success, goal setting, personal development, and business case studies into the scripts. Ideal candidates should have: - Proven experience in scriptwriting for YouTube, preferably within the motivational or self-improvement genre. - Strong understanding of wh...

I need an experienced writer to create study guides focused on English Language for 'O Level' exams. The content needs to be descriptive, enriching, and engaging for tutoring services. Ideally, you have: - Proficiency in English Language academic writing - Prior experience in educational content creation, specifically at O-Level - Deep understanding of the English Language course at O level - Ability to translate complex academic concepts into easy-to-understand study guides. This project aims to deliver high-quality study materials that can be effectively utilized by tutoring services. Enrich the learning experience by breaking down dense topics into easily digestible content.

I'm in search of an imaginative and innovative designer who can develop a black and white modern and minimalist logo for my clothing e-commerce store. Key Requirements: - Expertise in modern, minimalist graphic design. - Demonstrable experience in logo design, preferably with e-commerce brands. - High proficiency in color theory, - Ability ...store. Key Requirements: - Expertise in modern, minimalist graphic design. - Demonstrable experience in logo design, preferably with e-commerce brands. - High proficiency in color theory, - Ability to embody the brand's persona and values in the logo design. Your main task is to create a logo that aligns with D's minimalistic ethos, while ensuring it stands out in online platforms and print media. Needed logo with SVG,PNG ...

...devotional music project. The ideal candidate should be able to take on the roles of music producer, songwriter, and singer. Key Responsibilities: - **Music Production**: Your primary task will be to produce music that aligns with the traditional sound I'm aiming for. You should have experience in producing music specifically for the devotional genre. - **Songwriting**: You will be responsible for creating compelling and meaningful lyrics. These lyrics should resonate with the spirituality and emotions that are characteristic of devotional music. - **Singing**: You should have a pleasant and expressive singing voice that can bring my lyrics to life. Skills and Experience: - Proven experience in music production, particularly in the devotional genre. - Strong songwriting ...

...graphic designer to create a logo for my clothing business. The ideal logo should be bold and modern, capturing the essence of our brand. It will be used across multiple platforms, including online (website, social media), print (business cards, flyers), and physical products (clothing tags, packaging). Key Requirements: - Bold and modern design - Versatility across online, print and physical products - Incorporation of blue, red, and green color themes Ideal Skills: - Extensive experience in logo design - Understanding of brand representation through design - Proficient in creating versatile designs for various platforms - Utilization of color theory, particularly in the blue, red, and green spectrum Please submit your portfolio of relevant work along with your...

Dough one Sources is looking candidates for Senior Business Analyst – VBA, Advance Excel. Job Role: Senior Business Analyst Job Location: Remote Experience: 4 + Years as Business Analyst – VBA , Advance Excel 3+ years of experience is required in creating dashboards in Manufacturing, Banking, Retail Industry. Working Hour: 3 hour per day (per day) Salary: 150 – 200 INR Per Hour Job Responsibilities : • Understanding Company requirements. • Understanding, consolidating and analyzing data from spreadsheets. • Creating dashboards, reports and charts in Analytics tools. • Working on financial and other types of modeling projects. • Having knowledge Dashboard Creation, Mainframe automation through VBA. • Good Technical knowledge ...

We are seeking a skilled freelancer to update our existing website to WordPress. The website is for a dental clinic, and we aim to maintain its current colour schemes and content while giving it a modern look and feel. Deliverables include a fully functional WordPress website with a drag and drop page builder (preferably ZION builder), maintaining the existing colour schemes and content, featuring a modern design for a dental clinic and integrating a third party booking module. Creating and designing the Home, Services, Staff, Contact Us, and Payment Options pages, populating content for these pages, and ensuring the website is fully responsive and optimized for performance and SEO.

I'm seeking an experienced menu designer who can help me create exciting and appetizing corporate lunch box menus that are classic yet "elevated". The menu should feature salads, sandwiches, and wraps. A unique flair is appreciated. Key requirements for the job: - Extensive experience in menu creation. - Advice on adding vegetarian and/or gluten-free options. - Experience in creating lunch box menus is a plus. - Must be able to provide variety and avoid repetition. - Creativity and an understanding of flavor profiles are essential. Your bid should include the estimated time for completion and examples of past similar work. This project requires turnaround as quickly as possible.

I'm in need of a talented UI designer to craft an engaging and functional design for both web and mobile platforms. The completion timeline is within a month. While the precise components weren't specified, demonstrating past experience with creating a variety of UI elements, such as buttons, navigation menus, and forms, will be highly valuable for this project. Looking forward to your creative designs! Ideal Skills: - UI design experts with experience in both web and mobile platforms - Ability to deliver high-quality work within a month - Broad experience in crafting various UI elements - Highly creative and innovative design approach.

I am seek...brand awareness. My vision for the Instagram campaign focuses largely on: - The promotion and application of user-generated content. As a skilled marketer, you must have a creative approach to leverage this type of content and encourage more active participation from our followers. An ability to identify potential user trends and integrate them into our strategy will be particularly valuable. The ideal freelancer for this project would be someone who has: - Deep understanding of Instagram as a marketing platform - Solid experience with Instagram based campaigns - Proven record in improving follower engagement - Creative ideas on employing user-generated content If you fit the role, I'd love to see a detailed proposal. Let's take the e...

I urgently need a skilled Electronics Engineer who is proficient in working with Cadence Virtuoso. Your tasks will include: - Designing a simple circuit - Capturing the schematic of the circuit - Creating a PCB layout of the circuit - Writing a comprehensive report on the completed tasks Due to the urgency of this project, I would prefer someone who can get started as soon as possible. Ideal Skills: - Expertise in Electronics Engineering - Proficiency in circuit design - Solid experience with schematic capture - Strong skills in PCB layout - Experience in Cadence Virtuoso - Ability to write clear and comprehensive reports I look forward to receiving your bids and working with you on this project.

I'm looking for a designer who can create a logo that embodies a sense of creativity and innovation, with the main color scheme being green and yellow. Ideal skills and experience: - Proficiency in graphic design and logo creation - Understanding of color psychology and design principles - Experience in creating logos with a specific emotional or communicative purpose Your work will be crucial in establishing the visual identity of my brand, so creativity, originality, and a strong design sense are key. Help me bring my brand to life with a logo that stands out!

...Android. Key Features: - Messaging: A secure, user-friendly messaging system is essential for users to communicate effectively. - Profile Customization: The ability for users to personalize their profiles with images, information and preferences is key for building a social identity. - Friend Request System: A seamless system for users to connect with others is crucial. It's important that both existing and new connections can be made with ease. Skills and Experience: - Demonstrable experience in developing and launching social apps, with a portfolio showcasing your work. - Proficient with both iOS and Android development, ensuring the app is optimized and functional on both platforms. - Strong understanding of user experience and interface design, to ensure the app...

... Lead and develop high-quality working software, with a solid design and architecture that is consistent with our overall company-wide approach ● Provide technical guidance and mentorship to less experienced team members ● Partner with Architecture and Engineering Director to design and implement solutions that align with the technology organization’s Technology Vision, Strategy, Standards, and Best Practices. Represent architecture on the delivery team. ● Work closely with the SRE Team to provision, deploy and maintain the underlying infrastructure through the use of IaaC managed by Terraform using GitLab pipelines ● Partner with the Delivery Manager to lead data-driven process improvements related to the DORA metrics, overall ...

...search of a skilled content writer to produce SEO-focused content for my website. Key Project Details: - Content Type: Primarily website content, not blog posts or social media. - Primary Goal: The main aim of this content is to boost my search engine ranking, so you should be adept at incorporating SEO tactics seamlessly into your writing. - Keywords: I already have a list of keywords that I need to be incorporated into the content. Ideal Candidate: - Proven experience in writing SEO website content is a must – please provide samples of previous work. - Proficient in keyword optimization, with a keen eye for incorporating keywords naturally into content. - Strong understanding of SEO principles in conten...

I need a digital marketing agency to implement Google Ad campaigns for my taxi business. The strategy should specifically aim to generate confirmed daily leads from our varied target audience which includes local residents, tourists, and even business professionals. Our marketing campaigns should emphasize on the diverse range of services we offer, particularly long-distance travel, one-way and two-way trips, as well as tours. Ideal applicants should have extensive experience in creating effective Google Ad campaigns, an understanding of the transportation sector, and a proven ability to target diverse audience groups. My website:

...seeking a skilled professional to manage a Facebook Ads campaign designed for lead generation in the wedding filmmaking industry. Business - B2B Wedding film editing firm Target audience - Wedding filmmakers Target country - USA, Canada etc.. Key Responsibilities: - Your primary focus will be to generate high-quality leads for my wedding film editing business. - You will be responsible for creating and optimizing ad creatives that are targeted specifically towards individuals in the 20-50 age group. only for wedding filmmakers around the globe. Skills/Experience Required: - Proven experience in successful lead generation campaigns on Facebook, particularly within the Wedding sector. - An in-depth understanding of Facebook Ads Manager and the ability to create targeted, high...

I'm looking for an experienced WordPress developer who can help me add a special functionality to my existing websites by creating a custom plugin. This role is ideal for someone who has: - A high level of competency in PHP, JavaScript, and MySQL and is experienced in WordPress. - Strong understanding of the WordPress plugins ecosystem and knowledge on how to extend its functionalities. - In-depth knowledge of SEO and how to enhance it on a WordPress website. Key Tasks: - Develop a WordPress plugin that targets SEO enhancements. - Test the plugin for compatibility issues and fix any bugs, ensuring it works harmoniously with our existing setup. - Understand our needs and respond to them by customizing the plugin where necessary. Please note that the function to be added to th...

...abstract artwork in warm colors for my wallpaper. Key Requirements: - Art Style: The artwork should be abstract in nature, reflecting a mix of shapes and forms. - Color Scheme: The preferred color scheme is warm, including reds, oranges, and yellows. - Size: The final artwork should be large, more than 24x24 inches, to be printed as a wallpaper. Your Skills and Experience: - Proven experience in creating abstract art, particularly in the specified color palette. - Ability to work with large canvases or digital mediums to deliver high-resolution artwork suitable for wallpaper printing. - Strong portfolio demonstrating your artistic skills and an understanding of abstract art. If you have a passion for abstract art and can bring my vision to life in warm, inviting colors, I...

I'm currently working with Microsoft PowerPoint for an upcoming pre...presentation. To make it more impactful and engaging, I'm looking for a skilled professional to enhance the design and visuals. The main goal of the presentation is to inform my audience. Key Requirements: - Proficiency in Microsoft PowerPoint - Strong design skills and experience in creating visually appealing presentations - Understanding of presentation best practices - Ability to improve the overall aesthetics of the slides without diluting the message Your task will involve taking the existing content and reimagining it in a way that is visually striking and easy to understand. I need someone who can transform a plain, standard PowerPoint into a professional and engaging presentation that ...

I'm seeking an expert to aid in improving communication with Freelancer.com's shareholders and crafting an effective investment strategy. The successful candidate will: - Devise and implement a plan to boost shareholder engagement. - Relay consistent updates on company performance on a quarterly basis. Required skills and experience: - Proven track record in financial analysis and investment strategy formulation. - Excellent communication skills, particularly in shareholder relationship management. - In-depth understanding of the corporate sphere, specifically relating to shareholders. This is a unique opportunity to actively participate in the growth of an established online business platform.

we are from twenty4 company, we are looking for 1) content writer for website which include seo key words in it 2) website designer 3) website developer

I'm looking for a talented web developer to redesign the layout of my website, bscyb.ch. The current site is built on .NET, but for this project I only need a new frontend design created with HTML/CSS/JS. Key Responsibilities: - Collaborate with me to implement an updated branding for...the website Ideal Skills and Experience: - Proficiency in HTML, CSS, and JavaScript - Experience with branding updates and website redesign - Strong understanding of responsive design principles - Proven ability to create interactive elements like sliders - Excellent communication skills to collaborate with me on the design If you have an eye for design, a knack for coding, and a passion for creating user-friendly websites, I'd love to hear from you. Here's a link to the Design:

I'm in need of a skilled developer to create a feature-rich YouTube thumbnail editor. It should have the ability to edit text, crop images, and apply filter effects. Here are the key details: - Text Editing: Users should be able to input and customize text on the thumbnail. This incl...sizes, and colors. - Image Cropping: The editor should include a cropping tool, allowing users to resize and position their image for optimal display. - Filter Effects: An array of filter effects should be available for users to enhance their thumbnails. Ideal skills and experience for this job include: - Proficiency in web development, with a strong background in coding. - Previous experience in creating image editing tools or software. - Familiarity with YouTube's guidelines for thumbnai...

I...Responsibilities: - Managing the entire email marketing process from sign up to booking - Create and implement strategies for boosting product sales - Develop engaging and personalized email content for customers - Work on customer retentions through strategic emails - Regularly analyze and report on the performance of email campaigns - Suggest and implement improvements for better results Ideal Skills and Experience: - Proven experience using SendinBlue or similar email marketing platforms - Strong understanding of email marketing strategies and practices - Proficiency in creating engaging and personalized email content - Experience in boosting sales through email marketing - Ability to analyze and interpret data for campaign performance - Familiarity with custom...

I'm in need of a Spanish copywriter who can help craft engaging marketing materials aimed at raising brand awareness for my brand. I'm targeting a demographic of professionals aged 36-55, so the tone should be appropriate and relatable for this audience. Ideal Experience: - Proven copywriting skills in Spanish - Previous experience in creating material for raising brand awareness - Understanding of a professional demographic aged 36-55 Scope of Work: - Create engaging copy for my marketing material - Optimize copy to raise brand awareness - Make sure the material is resonating with my target demographic of professionals aged (36-55) If you have prior experience in this niche, I'd love to see your past work. Let's create materials that enhance my brand's...

...looking for someone who can not only improve our existing SEO strategy but also help build our brand from the ground up. - Focusing on Google: The primary platform we want to work on is Google. Your expertise in Google SEO is crucial. - Long-term Growth: We're seeking a professional who can ensure our SEO efforts are geared towards sustainable, long-term growth. Ideal Skills and Experience: - Proven track record in SEO: I'm looking for someone with a strong portfolio of successful SEO projects. - Google SEO Expertise: Your experience in optimizing for Google is critical. - Brand Building: A background in building a brand from scratch is highly desirable. - Long-term Strategy: You should be able to demonstrate experience in creating and executing long-term...

I'm seeking an innovative and experienced video producer to create a 1-3 minutes long music video. Key Details: - The music ...music genre is Rap/Hip-Hop. - The video's theme is performance-based, requiring a keen eye for capturing the energy and dynamics of the performance. Ideal Freelancer: - Extensive experience in creating music videos, particularly in the Rap/Hip-Hop genre. - Proficiency in creative editing software such as Adobe Premiere Pro or Final Cut Pro. - Possess a creative eye for capturing engaging performance shots. - Strong commitment to deadlines. The goal is to create a video that matches the energy of the wong, emphasizes the performance, and engages the viewers. If you have a solid portfolio in creating performance-based music videos, I w...

I'm seeking an experienced marketeer to help promote my Cryptography course. This initiative is designed for industry professionals who are beginners in the field. The course intends to offer a comprehensive expl...website at "" , the course costs "1388.33$" , use Discount Code "FREELANCERMARK13" while marketing for 5% off , each sale you successfully land you will receive 100$ Ideal candidates for this marketing project should have: - Knowledge of the professional marketplace - Experience advertising educational initiatives - Familiarity with the field of cryptography Your role will involve strategy development and implementing engaging marketing campaigns to reach potential participants. Our goal is to attract professionals interested in enhan...

I'm seeking a skilled Bootstrap developer to construct a professional and interactive business/portfolio website. Key responsibilities include: - Implementing a responsive design to ensure optimal readability across various devices. - Creating customizable templates to fit a variety of content types. - Utilizing Bootstrap components to enhance user experience. The project also requires close attention to color scheme and branding, as I will provide specific guidelines that need to be strictly followed. Ideal Skills and Experience: - Proficient in Bootstrap framework - Great understanding of responsive design principles - Experience in Web Design implementing customizable templates - Flair for color scheme and branding compliance.

...need a freelancer to assist in creating a comprehensive PowerPoint presentation that aligns with the main purpose of showing what I've learned from work. Key Points: - The task involves both designing the slides and content creation. I expect a high quality and professional presentation. - I have specific ideas that I would like to be included, so the freelancer should be able to creatively integrate these into the presentation. - Knowledge of educational and business presentation styles would be an advantage. - The presentation should be clear, engaging, and visually appealing, with an appropriate use of multimedia elements such as images, charts, and graphs. - The ideal candidate should have strong writing skills, as well as experience in designing and creatin...

...central hub for selling our physical products. As such, I am interested in professionals with a successful track record in both user interface (UI) design and user experience (UX). The website should be easy to navigate, aesthetically pleasing, and optimized for conversions. • Ideal skills include graphic design (logo/branding) and website design (particularly e-commerce). Past experience in creating successful e-commerce websites and logos is also highly preferable. Your portfolio showing similar past projects would come handy for evaluating your fit for this role....

...range of content creation and editing services for my Youtube videos. Key Responsibilities: - Subtitles: The primary task involves writing engaging and accurate subtitles for my videos, ensuring they're in sync with the audio and properly formatted. - Written Content: I need support in creating written content that will support my videos. This could be in the form of descriptions, blogs or other text related to the videos. - Graphics: I'm looking to add graphic elements to my videos to enhance visual appeal and reinforce key points. - Video Editing: I would appreciate help in editing my videos in a way that is in tune with the tone and message of the content. Ideal Candidate: - Must have prior experience in creating subtitles, prefe...

I'm looking for a skilled copywriter and web designer to develop engaging text and images for approx 50-100 health and wellness products for our e-commerce platform. • Content Creation: I need someone who can create captivating and informative descriptions for our products. Familiarity with wellness products is an advantage. • Web Design: The ideal candidate will possess the skills to design an attractive and user-friendly product page layout. Keep in mind that our goal is to provide value to our customers while efficiently driving conversion rates. Skills and Experience: • SEO-awareness to help our products rank high. • Graphic design prowess to make our product images pop. • Experience in writing for e-commerce or wellness sector. • Profi...

I'm looking for an expert in packaging design to create a visually appealing and modern box packaging design for my new product - screen wipes. The packaging should be: - In a box format - Small, with dimensions included in the template - Modern and minimalistic in style Ideal skills for this job include: - Graphic design - Packaging design - Experience in creating modern, minimalistic designs I'm open to your creativity and suggestions, so feel free to bring your own ideas to the table.

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I'm seeking a talented and versatile designer that can assist with my project in creating minimalist and modern themed fashion designs, graphics and logo designs. Key Deliverables: - Create cutting-edge fashion designs - Design minimalist and modern graphics - Develop a unique logo representative of my brand Ideal skills and experience for the project: - Proven history in fashion design, graphic design, and logo design - Strong understanding and experience in creating minimalist and modern themed designs - Ability to meet deadlines - this project is required to be completed within a month If you have the aforementioned skills and can deliver high-quality work within a tight timeframe, I look forward to receiving your proposal.

I'm in need of a skilled videographer to film social media reels for my upcoming project. Key Responsibilities: - Filming social media reels for Instagram - Ensuring high-quality footage Please note that I'm only in need of raw footage at this stage. No editing required. Ideal Skills: - Proven experience in videography and social media content creation - Strong understanding of Instagram's video formats and requirements - Excellent attention to detail and creativity Looking forward to reviewing your portfolios and discussing this project further.

I'm looking for a skilled freelancer well-versed in comprehensive social media management, specifically on Facebook and Instagram. Your tasks will include: - Creating compelling content which aligns with my brand's voice - Managing targeted ad campaigns - Analyzing campaign data for optimization - Crafting engaging video content - Boosting relevant ads - Providing weekly written reports - Establishing and tracking KPIs and ROI The main goal of this campaign is to enhance brand awareness and effectively generate leads. The intended target audience is those between the ages of 28 and 55. Ideal candidates should have a wealth of experience in social media content creation, strategic ad campaign management, data analysis, ...

I am seeking an experienced Django and Python developer to assist with the development of a large-scale social media platform. This exciting project will be based on a reasonable monthly salary, with a requirement that your screen be shared during work hours for collaboration purposes. Your role will involve: Key Skills and Experience: - Expertise in Django and Python. - Prior experience with GraphQL. - Solid understanding of modern, minimalist user interfaces. - Experience in social media platform development would be advantageous. As for the user interface, I am leaning towards a minimalistic and modern design. This project promises to be challenging and rewarding, perfect for a motivated, and talented developer like you.

I need a skilled PHP developer with full-stack capabilities for an urgent web application project. The primary purpose of this project is the development of a web application, with a major focus on user login and authentication. Key Tasks: - Front-end Development: The ideal candidate should be proficient in creating user-friendly interfaces that are engaging and responsive. - Back-end Development: A strong understanding of server-side languages and database management is essential for this project. - Database Integration: The successful candidate will be responsible for integrating and managing databases to ensure seamless operation of the web application. The most important feature of this web application is user login and authentication. As such, the developer should have a pro...

I'm in urgent need of a PHP developer to create and implement APIs. The API will be utilized by a frontend that's already been designed. Key Project Details: - I'm looking for APIs to cater to User authentication, Data retrieva...frontend that's already been designed. Key Project Details: - I'm looking for APIs to cater to User authentication, Data retrieval, Data manipulation and allow for file uploads. - The project has an 'ASAP' deadline, so I'm seeking a developer who can start immediately and work quickly without compromising quality. Ideal Candidate: - Proficient in PHP and experienced in API development - Skilled in creating secure and efficient user authentication systems - Capable of executing data retrieval, manipulation, and fi...

I am in urgent need of an expert who can both mone...objective of this project is to gain enhanced traffic and visibility. As such, freelancers with a profound background in social media marketing, Facebook Ads, and a keen understanding of best practices for monetising Facebook pages will find themselves best suited for the job. To make your application stand out, please include: - Details of your experience, especially in relation to Facebook page monetisation, and business page creation. - Your strategy to drive increased traffic and visibility to both the personal and business page. - Any testimonials or success stories from past similar projects. I look forward to evaluating your applications and ultimately driving my social media presence forwar...