We have an extensive experience in developing and implementing effective digital marketing strategies for our client organizations. We are one of the few marketing companies that specialize in technology driven based solutions.
Our Adwords Campaign Proposal
This is an intensive campaign set up and management, resulting in a Google Adwords campaign that will continually produce a steady flow of good leads at a reasonable cost. The campaign includes:
!" Product and Market research:
Client Interview with our search engine specialist to get a good understanding of the product or service they wish to sell and the people most likely to take on those goods or services.
#" Keyword Research:
We use various online keyword research tools to find the best suggested keywords for the product or service to be advertised. We then refine these further depending on the results from the Adwords campaign and the conversion rate of these leads.
$" Landing Page Setup and Domain registration
Looking at the campaign, we register a domain which either contains keywords or helps define the geographical location of the business or market or both. We then create a sales letter type landing page for each separate keyword group which then tells us where conversions are and helps create a high quality score for the keywords, reducing the bid price and cost of the campaign.
Different versions of the landing page are created and 'split tested' to find the version which produces the most conversions