Ehab G.

Manage SEO campaigns through keyword research, targeted content development, and on-page optimizations Perform technical site analysis and content compliance audits Lead technical SEO recommendations and partner with cross-functional teams to ensure delivery Define SEO success metrics, develop and manage high-quality reporting, and communicate performance and insights that show progress toward program KPI's. Remain current with all search engine algorithm changes and SEO industry trends. Seek quality partners, websites, and brands with whom to develop and execute content-sharing strategies. Maintain a database of all current and prospective publisher or partner profiles. Use SEO tools to monitor, analyze, and optimize website activity Assist in development of building paid social media plans including audience targeting and segmentation, messaging, flighting, and budgeting Hands-on bidding optimization to grow the business and hit ROI targets Design and execute A/B tests and optimization measures for creative, landing pages, user experience, and bidding Analyze paid social campaign performance against company KPI’s, report on trends and insights to key stakeholders, provide intelligent interpretation and appropriate action plans based on conclusions. Stay up-to-date with best practices and strategies in paid social media and develop strong working relationships with social vendors