Creative and skilled Email Marketing Specialist with experience in email marketing campaign development, email outreach, and list management. Experience using MailChimp, Dynamics 365, Sendgrid. All email automation tools are fairly similar
I can help in the following ways:
Manage the email marketing strategy that includes planning, email creatives & content, audience segmentation, testing, deployment, delivery, and reporting of metrics.
Analyze email campaign results including the audience, offers, creativity, deliverability, open rates, click-through rates, and conversion.
Generate daily, weekly, monthly, and quarterly performance reports
Contribute to the email strategy and the hands on execution of campaigns while closely tracking and analysing customer engagement activities.
Stay abreast of the latest email marketing best practices, strategies, industry standards and implement best practices to improvise campaign open rates.
Implemented audience segmentation strategies which can help improve email open and engagement rate
Cheers
Alisha